BEIJING, CHINA – APRIL 18: Franziska Gsell (2-R), CMO of IWC Schaffhausen, welcomes Christopher Dodd (C), CEO of the Motion Picture Association of America (MPA) to IWC’s “For the Love of Cinema” Gala, held during the 2017 Beijing International Film Festival at the Imperial Ancestral Temple, just outside Beijing’s Forbidden City. (Photo by Lintao Zhang/IWC Schaffhausen via Getty Images) *** Local Caption *** Franziska Gsell; Christopher Dodd